Email marketing & campaigns

Email marketing that arrives and converts.

A beautiful newsletter that lands in the spam folder is worth nothing. With 2mail you design, send and measure professional campaigns on the same Belgian infrastructure that delivers your transactional mail — so every send starts with a healthy reputation instead of having to fight one.

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Belgian servers GDPR compliant Marketing & transactional
42%
open rate
CAMPAIGN EDITOR
Newsletter — July
Discover more Drag a block
Drag & drop builder

Design mailings that look perfect on every screen

Build your campaign visually: drag text, image and button blocks into place and see straight away how your mailing looks on desktop and mobile. No HTML knowledge required, no fiddling with tables — the builder writes the HTML for you.

  • 12 block types, and templates you save and reuse
  • Live preview with a desktop/mobile toggle
  • Table-based HTML, with provisions for Outlook
Building the campaignLive preview
BUTTON BLOCK
Text
Image
Button
Tracking & engagement

See exactly who opens, with what and from where

Open tracking takes you beyond a delivery report. Find out which subjects resonate, and in which mail client, on which device and in which country your contacts read your mail. Opens by proxies and prefetchers, such as the Gmail proxy and Apple Mail Privacy Protection, are filtered out of the figures — all GDPR compliant and processed on our own Belgian servers.

  • Open tracking per mail client, device and country
  • Opens log per recipient, without proxy and prefetch opens
  • Automatic processing of bounces & unsubscribes
Opens logLive
Email opened
Apple Mail · iPhone · Belgium
now
Email opened
Outlook · Desktop · Belgium
1 min
Email opened
Thunderbird · Desktop · Netherlands
3 min
Statistics per domain

One dashboard that shows what really works

The dashboard per domain shows what was delivered, deferred, rejected or bounced and is updated every few minutes; per campaign you also see the opens and the open rate. Every message comes with the receiving server's literal response, so you see immediately when a list ages or a domain comes under pressure — before it harms your deliverability. That lets you fine-tune the next campaign with purpose.

  • Delivery and bounce figures per domain, opens per campaign
  • Status per message, with the receiving server's response
  • CSV export of the report tables and a daily or weekly report by email
Campaign resultThis month
42%
Opens
58%
Mobile
0,4%
Bounces
Delivered
From idea to insight

Every campaign goes through the same four steps

Build, design, send and measure — all within one platform, without stitching tools together.

Step 1

Build

Import your contacts from CSV or Excel, organize them into groups and keep your data up to date.

Step 2

Design

Compose your mailing with the drag & drop builder and check the preview.

Step 3

Send

Send right away, scheduled or spread over batches, via the warmed-up IP pool with a fixed pace per mailbox provider.

Step 4

Measure

Follow delivery, opens and bounces live on the campaign page and adjust the next campaign.

Everything for effective campaigns

From design to reporting: the tools you need, integrated into a single platform.

Drag & drop template builder

Design professional mailings without code, with blocks you arrange exactly as you want.

Open tracking per device and country

See not only who opens, but also in which mail client, on which device and in which country — for sharper insight.

Opens log per recipient

Every open is logged per recipient. Opens by proxies and prefetchers are filtered out, so your open rate says something about real readers.

Statistics per domain

A dashboard per domain shows what was delivered, deferred, rejected or bounced, and is updated every few minutes.

Contact & list management

Manage contacts and lists centrally, with unsubscribes and bounces processed automatically.

Fixed pace per mailbox provider

Gmail, Microsoft, Yahoo, iCloud and a range of Belgian providers each get their own sending rhythm, so your reputation stays protected, even at high volumes.

One platform, no compromises

Marketing and transactional, without mutual risk

Mixing campaigns and system mail carries a real risk: an underperforming newsletter can damage the reputation of your password resets and order confirmations. At 2mail, campaigns and transactional mail are monitored in logical separation, so that one stream never endangers the other — while both benefit from the same infrastructure, authentication and Belgian servers.

That way you build one strong, protected sending reputation instead of fragmenting it. Read more about the technology behind it on our deliverability page.

Ready to get started? Read how you go about sending a mailing, how to set up sending a newsletter as a recurring channel, have a look at the examples of a newsletter template, and find out what changes as soon as you send bulk email.

Belgian data

Processing and storage on our own Belgian servers — no data with third parties.

GDPR compliant

Fixed retention periods: message log, bounces and opens 30 days, delivery detail 90 days.

Reputation protection

Separated, monitored sending traffic with a fixed pace per mailbox provider.

Personal support

A Belgian team that has been building and running email infrastructure since 2000.

Further reading

Email reporting Status per message, opens, bounces, CSV export
Contact management Import, groups, cleaning and unsubscribe log
Segment your list Who gets which email, and how you measure it

Frequently asked questions about email marketing

Marketing email is sent in bulk to lists (newsletters, campaigns), while transactional email follows an individual action (order confirmation, password reset). 2mail keeps both traffic streams separate so a campaign never harms the delivery of critical email.
Open tracking is handled in a GDPR-compliant way on our own Belgian servers, without placing your data with third parties, and you switch it on or off per campaign. You retain full control over the processing.
No. With the drag & drop template builder you put together professional mailings without any HTML knowledge, and you immediately see how your campaign looks on desktop and mobile.
Yes, you import and manage contact lists centrally, with automatic handling of unsubscribes and bounces so your list stays healthy.
The campaign report shows sent, delivered, opens, open rate and bounces, with the opens per hour and per mail client, device and country, so you can fine-tune your next campaign.
Email marketing is sending commercial or informative messages to a list of people who gave their consent for it: newsletters, offers, invitations and automated sequences. It differs from transactional email in that you choose the moment and the audience yourself, and in that every recipient must be able to unsubscribe.
On JAAN bv's own servers in Belgium. Processing and storage happen inside the EU, and no contact data goes to third parties for advertising or profiling. A data processing agreement under Article 28 GDPR is available on request.
Per volume tier and per sending domain, not per message. You pick the tier that matches the number of emails you send per month; there are no setup fees. The current tiers are on the pricing page, and the volume calculator helps you estimate your monthly volume.

Start your first campaign

Design, send and measure — all within 2mail, on the same reliable infrastructure as your transactional mail.

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