A Belgian alternative to MailerLite
2Mail is a Belgian alternative to MailerLite for businesses that send system email as well as newsletters: campaigns, SMTP relay and REST API in one account, on our own servers in Belgium, priced per sending domain, with support by phone. If you need a free tier or mainly build landing pages and automations, MailerLite is the better fit.
MailerLite is an email marketing platform from Lithuania that, according to its own website, focuses on small businesses and freelancers. The search for an alternative usually starts when more than the newsletter is being sent: order confirmations from the web shop, quotes from the CRM, invoices from the accounting package. That mail does not belong in a campaign tool, but it has to arrive just as reliably.
The price per subscriber also weighs in once the list grows. You then pay for addresses you write to only a few times a year. 2Mail charges per volume sent and per sending domain.
Why companies switch from MailerLite to 2Mail
Own servers in Belgium, support in your language
2Mail runs on JAAN bv's own servers in Belgium. Sending, storage, statistics and open tracking stay inside the EU. A data processing agreement is available on request. Support in Dutch, French and English on +32 9 328 03 83, from Zelzate.
Priced per sending domain, not per subscriber
2Mail charges per volume tier, from 1,000 to 250,000 emails a month, and per sending domain. No price per subscriber, no price per email, no setup fee. A list you write to every two months is billed on the volume you actually send. The tiers are listed on the pricing page.
Campaigns, SMTP and API in one account
You build newsletters with the drag & drop template builder and contact groups. You connect your web shop, CRM or accounting package through SMTP on port 587 or through the REST API, with a separate login or API key per application. Signed webhooks report delivery, bounces and opens to your own software.
Status per message and automatic bounce handling
Alongside the campaign report, the dashboard shows per message whether it was delivered, deferred, rejected or bounced, with the reply from the receiving server. Bounces are processed automatically. You generate and check the DKIM key and DNS records from the dashboard.
MailerLite and 2Mail side by side
MailerLite is a email marketing platform based in Lithuania. Below are the points on which an email platform really differs in practice. The MailerLite column only reflects what the brand publishes itself; always check the current terms on its own website.
| Criterion | MailerLite | 2Mail |
|---|---|---|
| Headquarters and data location | Lithuania; processing inside the EU according to its own website | Belgium (JAAN bv, Zelzate); own servers in Belgium, processing and storage inside the EU |
| Pricing model | Subscription based on the number of subscribers, according to its website | Per volume tier and per sending domain; no price per email, no setup fee; 12-month term |
| Sending channel (SMTP, API, campaigns) | Campaigns; transactional email through a separate product according to its website | Campaigns, SMTP relay (port 587, STARTTLS) and REST API with signed webhooks, in one account |
| Support and language | Mainly in English, via email or chat according to its website | Phone and email in Dutch, French and English; personal follow-up during onboarding |
| Authentication (SPF, DKIM, DMARC) | SPF and DKIM configurable according to its documentation | DKIM key and DNS records generated and checked from the dashboard; you publish them with your own DNS provider |
| Per-message visibility | Reporting per campaign according to its website | Status per message with the reply from the receiving server; dashboard per domain; CSV export of the reports |
Information about MailerLite is general and may change; 2Mail is not affiliated with this brand. Brand names belong to their respective owners.
Switching from MailerLite to 2Mail
A migration is not a big bang. These three steps keep your deliverability intact while you move.
Set up your domain and authentication
Add your sending domain in the 2Mail dashboard. The dashboard generates the DKIM key and shows the SPF, DKIM and DMARC records. Publish them with your DNS provider and then check them from the dashboard. Leave the MailerLite records in place until your last campaign there has gone out.
Export and import your subscribers
Export your subscribers from MailerLite and import the file into 2Mail. The columns are recognised automatically. Take only active, confirmed addresses. Leave unsubscribed and bounced addresses behind. Keep the export, with sign-up date and source, as your own proof of consent.
Build up volume gradually
A new sending route has no reputation yet with Gmail and Microsoft. Send the first campaigns spread over batches and start with the contacts who open your mail most often. 2Mail follows up personally during the first weeks.
Who is 2Mail the better choice for — and who isn't it for?
2Mail suits you if…
- Belgian SMEs and web shops that send order confirmations, invoices or CRM mail alongside a newsletter, through one platform
- Organisations with a growing list that do not mail weekly and would rather pay per volume sent than per subscriber
- Anyone who wants someone on the phone in Dutch, French or English when delivery goes wrong
Stay with MailerLite if…
- Anyone who needs a free tier: 2Mail works with a subscription per volume tier and a 12-month term
- Anyone who mainly uses MailerLite's landing pages, forms and automations and sends little system email
Other comparisons
Looking for an alternative to another platform? Same exercise, always with the facts side by side.